HiTide + Sendlane

HiTide is the DM automation platform that converts brand Instagram followers to Sendlane SMS subscribers.

With easy engagement post templates and DM sequences, HiTide helps you effortlessly acquire new SMS subscribers, reactivate past subscribers, and win lifelong customers. With HiTide + Sendlane, social ROI has never been clearer.

HiTide is currently in Private Beta. You can reach out to the HiTide team at ask@gohitide.com or by requesting a demo at gohitide.com

For customer success stories, visit gohitide.com/case-studies


How a HiTide Integration Benefits You

  • Convert your Instagram followers to Sendlane SMS subscribers using TCPA compliant, automated Direct Messages.

  • Run IG-native giveaway, early access, restock, and drop campaigns that result in fast, conversational Sendlane SMS subscriber growth.

  • Grow your SMS list with compelling and engaging messaging automations for both organic posts and paid Click-To-Message campaigns.

  • Understand the true value of Social SMS opt-ins on a campaign level by measuring downstream Shopify revenue.


Ensure that you meet the following requirements in order to set up this integration:

  • You are a current Sendlane customer

  • You are a Shopify merchant

  • You use Instagram to connect with current and prospective customers

Now, complete the following procedure to set up the integration for HiTide and Sendlane.

Set up the integration

Create a Sendlane API Token

  • Go to Settings / API

  • Click on Api Token Button to create Acces Token

  • Enter Token name then click Create

  • Copy API Token


Configure Sendlane in HiTide

1. From your HiTide Workspace view, next to Sendlane, select the Connect button.

2. Enter your Sendlane API Token


3. Setup a Webhook in Sendlane as described in the final step of the connection flow. The webhook url provided is unique to your account and should be treated as a password.


4. Your integration setup is complete!

View Subscriber Stats

See how HiTide social campaigns performed

After the integration is connected, you can see how many new, existing, and reactivated Sendlane subscribers acquired via your HiTide social campaign, as well as the overall unsubscribe rate for subscribers acquired by the campaign.

In addition, you’ll be able to measure the value of HiTide social SMS opt-ins on a campaign level by measuring downstream Shopify revenue associated with Sendlane subscribers.



We’re here to help! Contact ask@gohitide.com to ask about the Sendlane + HiTide integration.